Introduction
Brand Engagement Network Inc (NASDAQ: BNAI) provides AI-powered customer engagement solutions across the life sciences, automotive, and retail sectors. Its proprietary Engagement Language Model (ELM™) and Retrieval-Augmented Generation (RAG) architecture facilitate personalized voice and chat interactions in secure, closed-loop environments. The platform can be deployed on-premises or in the cloud, and is designed for compliance with GDPR, CCPA, HIPAA, and SOC 2 Type 1 standards.
Corporate Structure and Operations
Founded in 2018 and headquartered in Jackson, Wyoming, Brand Engagement Network employs between 51 and 200 people. The company holds 21 granted patents with an additional 28 pending, reflecting ongoing research and development in AI technology. Key leadership updates in 2025 include:
- In September 2025, Dr. Ruy Carrasco was appointed to the Board of Directors. He has been serving as Chief Medical Informatics Officer since 2021.
- In September 2025, Tyler Luck, co-founder and Chief Product Officer, was designated as Acting Chief Executive Officer.

AI Engagement by Alekon pictures
Developments and News
On October 7, 2025, BNAI shares closed at $0.7568, an increase of 50.13% from the previous trading day, with a trading volume of 24,066,476 shares. Significant SEC filings were made in late summer and early fall 2025, including:
- August 27, 2025: Form 8-K reporting changes in corporate governance and other material events (items 3.01, 7.01, and 9.01).
- September 12, 2025: Form 8-K covering executive appointments and disclosures under items 5.02 and 8.01.
- September 19, 2025: Form 8-K providing updates on financial results and operational changes (items 1.02, 5.02, 7.01, and 8.01).
Financial and Strategic Analysis
According to data as of October 3, 2025:
Metric | Value |
---|---|
Previous Close | $0.3550 |
52-Week Range | $0.2310–$1.1800 |
Market Capitalization | $15.26 million |
Price/Sales (TTM) | 216.76 |
Price/Book (MRQ) | 4.61 |
Revenue (TTM) | $60,000 |
Net Income (TTM) | –$30.44 million |
Diluted EPS (TTM) | –$0.84 |
Total Cash (MRQ) | $236,230 |
Total Debt/Equity (MRQ) | 75.19% |
BEN operates at a net loss with limited recurring revenue, indicative of a pre-commercial or early-stage business model. High valuation multiples suggest investor expectations for platform adoption and revenue scalability as client deployments grow.
Market Position and Industry Context
In the enterprise AI engagement market, BEN faces competition from established contact center vendors and emerging conversational-AI startups. Its focus on data privacy, customer-approved data usage, and regulatory compliance may provide a competitive edge in regulated industries such as healthcare and financial services. A beta of 0.60 indicates lower share volatility in comparison to the S&P 500, while a modest market cap points to sensitivity to market sentiment and liquidity constraints.
tl;dr
On October 7, 2025, BNAI stock increased 50.13% to $0.7568 with heightened trading volume. The company filed three Form 8-Ks between August 27 and September 19, 2025, regarding board and executive appointments and operational updates. Dr. Ruy Carrasco joined the board, and Tyler Luck became Acting CEO in September 2025. BEN holds 21 patents (28 pending) for its AI engagement platform, which is in the early commercial stage with limited revenue and ongoing research and development.