Reddit, Inc. 4

Reddit CEO Steve Ladd Huffman exercised 18,000 options and sold 26,000 shares of Reddit Class A Common Stock via a 10b5-1 plan for about $4.16 million while retaining roughly 1.08 million shares indirectly through a trust.

On August 4, 2026, Reddit, Inc. CEO & President Steve Ladd Huffman, through The XYZ Revocable Trust, exercised 18,000 stock options at $25.29 per share into Class A Common Stock and then sold an aggregate 26,000 Class A Common shares in a series of Rule 10b5-1 plan trades at weighted average prices ranging from approximately $154.51 to $162.45, generating roughly $4.16 million in gross proceeds while retaining indirect ownership of about 1,081,255 shares held by the trust after the transactions. The option exercise itself was non-cash (exercise price embedded in the option record), and the sales were executed in multiple trades within specified price ranges, with the trust characterized as a grantor retained annuity trust for which Huffman is the sole trustee and beneficiary. These transactions represent a partial liquidity event but leave Huffman with a substantial continuing economic stake in Reddit, Inc.

Filing Facts

CIK

1713445

Ticker

RDDT

Form

4

Source Type

sec

Accession

0001713445-26-000102

Alert Tier

7