Reddit, Inc. 4

Steve Ladd Huffman, CEO & President of Reddit, Inc., exercised 18,000 stock options at $25.29 and sold 18,000 Class A shares via The XYZ Revocable Trust for about $2.66 million in Rule 10b5-1 sales.

On August 31, 2026, Reddit, Inc. CEO & President Steve Ladd Huffman exercised 18,000 stock options at $25.29 per share into Class A Common Stock and had these shares added to indirect holdings in The XYZ Revocable Trust. On the same day, the trust sold an aggregate 18,000 Class A shares in a series of open-market transactions: 10,200 shares at a weighted average price of $147.66, 7,000 shares at $148.35, 700 shares at $149.59, and 100 shares at $151.17, all executed under a pre-established Rule 10b5-1 trading plan. The gross sale proceeds totaled approximately $2.66 million, largely offsetting the exercise cost of about $455,000, and after these transactions the trust’s holdings reported in this filing increased to 1,045,255 shares, with additional indirect holdings in several other family trusts. Using recent trading prices around $147–$151 and a current market price of about $157.45, Huffman’s indirect trust holdings are worth roughly $165 million, indicating that the transactions represent a modest diversification and liquidity event relative to his overall position rather than a material reduction in economic exposure.

Filing Facts

CIK

1713445

Ticker

RDDT

Form

4

Source Type

sec

Accession

0001827011-26-000038

Alert Tier

6