EQUIFAX INC 4

Equifax CEO Mark W. Begor exercised 37,791 options and sold 40,791 shares of EFX common stock on July 24, 2026 under a Rule 10b5-1 plan, reducing his direct holdings to 271,890 shares.

On July 24, 2026, Equifax Inc. CEO Mark W. Begor exercised a stock option for 37,791 shares of common stock at an exercise price of $112.46 per share and, on the same day, sold a total of 40,791 shares in multiple open-market transactions at weighted average prices ranging from approximately $168.47 to $175.85 per share, all pursuant to a pre-established Rule 10b5-1 trading plan adopted on October 28, 2025. The gross value of the shares sold was roughly $7.0 million, while the option exercise represented about $4.3 million in intrinsic value based on the sale prices, resulting in a net reduction of his directly held common stock from 309,681 to 271,890 shares. In addition to his direct holdings, Begor continues to hold indirect interests through several 2-year GRAT vehicles, which collectively own additional blocks of Equifax common stock separate from his direct ownership. Overall, the filing reflects a routine, pre-planned liquidity event combining an option exercise with staged sales, rather than a new discretionary sale decision.

Filing Facts

CIK

33185

Ticker

EFX

Form

4

Source Type

sec

Accession

0001225208-26-006748

Alert Tier

7